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Sony BRAVIA KDL55NX810 55-Inch 1080p 240 Hz 3D-Ready LED HDTV, Black

 
Sony BRAVIA KDL55NX810 55-Inch 1080p 240 Hz 3D-Ready LED HDTV, Black
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Sony BRAVIA KDL55NX810 55-Inch 1080p 240 Hz 3D-Ready LED HDTV, Black

SKU: 

SONKDL55NX810U39

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Description:

Designed to deliver dazzling Full HD 1080p resolution, this 55-inch BRAVIA NX810 Series HDTV (model KDL55NX810) features advanced dynamic LED backlighting technology for incredibly high contrast levels, deep blacks and bright whites. And get ready for a three-dimensional revolution in your living room with the NX810's 3D capabilities. Just add the optional Sony sync transmitter and active glasses to experience movies and video games in 3D like never before Full HD 1080p, or convert 2D to 3D with a push of a button on your remote.

Sony 3D
Dynamic LED backlight
The NX810 boasts a Dynamic LED backlight with full array local dimming.

 

Bravia Engine 3
Bravia Engine 3 (on right) produces a sharp, vibrant picture.

 

OptiContrast panel
OptiContrast panel (on right) produces on-screen images that appear to float on top of the glass.

 

BRAVIA Internet Video
Integrated BRAVIA Internet Video.

All 3D BRAVIA TVs are supported by a rapidly increasing variety of 3D content, including the latest Hollywood movies on Blu-ray 3D disc; sport, music, natural history and entertainment from new 3D cable and satellite channels; even 3D games such as WipEout HD and MotorStorm Pacific Rift for the PlayStation3.

Enjoy incredible contrast and sharp, vibrant images with the Dynamic Edge LED backlight plus see smooth motion detail during fast-action scenes with the Motionflow PRO 240Hz technology. Edge LED-backlit HDTVs are also more as they consume less power than conventional LCD televisions and contain no mercury. Additionally, the BRAVIA Engine 3 video processor produces superior, life-like image with amazing contrast and color.

Experience an innovative, monolithic design via the OptiContrast panel. As you watch, the on-screen images appear to float on top of the glass. Turn the set off, and the picture seemingly fades away. To ensure nothing distracts your viewing experience, the OptiContrast panel also improves picture accuracy while reducing glare and reflection.

This NX810 HDTV also offers integrated Wireless-N Wi-Fi networking, enabling you to connect to a wide range of streaming video sites--including Netflix and Crackle--as well as widgets to get headline news and updates from Facebook and Twitter. You can also stream content directly from your compatible PC to this DLNA Certified HDTV. Other features include 5 HD inputs (4 HDMI, 1 component), a USB port for photo, music, and video playback on the TV, an Ethernet port (for wired networking), and VESA compliant wall mounts.

See a comparison of all Sony HDTV models below.

Key Features

Full HD 1080p Resolution: Experience Full HD 1080p picture quality, the highest at-home resolution, and take full advantage of HD sources like a Blu-ray Disc Player or PlayStation3 gaming console via the 16:9 wide screen panel (1920 x 1080).

Sony 3D

Dynamic Edge LED backlight: Experience incredible contrast in a slim design with Dynamic Edge LED backlight technology.

3D in Full HD: Enjoy an immersive, realistic movie and gaming experience in Full HD 1080p using Sony's 3D accessories (3D sync transmitter and 3D active glasses, both sold separately) and connecting a compatible 3D Blu-ray Disc Player or PlayStation3 gaming console. Convert standard 2D personal content into 3D with the push of a button on your remote.

Motionflow PRO 240Hz Technology: Experience smoother motion detail and clarity with Motionflow PRO 240Hz technology. Motionflow PRO 240Hz technology increases the frame rate and applies Image Blur reduction to deliver a crisp, fluid viewing experience during fast-action scenes.

Built-In Wi-Fi: Enjoy the convenience of built-in wireless connectivity (Wireless-N; 802.11b/g/n) to your home entertainment network and make accessing your online entertainment--including movies, photos, music, videos and more--even easier.

BRAVIA Internet Video: Instantly stream a wide variety of movies, TV episodes, videos and music from a large selection of entertainment apps including: Netflix, YouTube, Slacker, and more. (Learn More)

BRAVIA Internet Widgets: Personalize your viewing experience by adding information apps to your screen so you can instantly access the latest local news, weather, sports headlines, as well as Twitter and Facebook updates.

BRAVIA Engine 3: Enjoy Sony's most advanced processing system for superior image detail, exceptionally vibrant, life-like images, reduced noise and optimized contrast and color with the BRAVIA Engine 3 fully digital processor.

LightSensor Technology: Automatically increase or decrease the level of brightness of your TV's backlight based on a room's lighting conditions with the integrated LightSensor technology. Dim the lights to watch a movie and the sensor dims the backlight, which also helps reduce unnecessary power consumption.

24p True Cinema: Movies consist of 24 images per second, and cannot be faithfully reproduced on conventional televisions, resulting in unnatural, jerky movements. But 24p True Cinema displays the 24 progressive images as they should be, in the same sequence as the original film source. Now, you can recreate the visual clarity of cinema-quality movies in the comfort of your own home.

USB Input: Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV's USB input.

OptiContrast Panel: Enjoy improved picture accuracy and deeper blacks with the OptiContrast panel technology when you are watching.

Energy Saving Switch: Eliminate standby power consumption without having to unplug your TV. Simply turn the Energy Saving Switch to off position and the TV no longer draws energy from the power source.

BRAVIA NX810 Series HDTV

Key Specifications

  • Screen size: 55 inches
  • CineMotion Reverse 3:2 Pulldown Technology: Yes
  • 24p True Cinema Technology: Yes
  • 3D Comb Filter: Yes
  • TV Guide On-Screen: Yes
  • Deep Color: Yes
  • Live Color Technology: Yes
  • Auto Picture Setting w/ HDMI: Cinema, Sport, Music, Photo, Graphics, Game
  • Picture Mode: Vivid, Standard, Custom, Cinema, Game-Standard, Game-Original, Sports, Graphics, Photo-Vivid, Photo-Standard, Photo-Original, Photo-Custom
  • Speakers: 2x 10W (20 watts of total power)
  • 5.1 Channel Audio Out: Yes
  • Dolby: Dolby Digital
  • USB Application(s) : Photo Viewer (jpeg), Photo Viewer (RAW), Music Player (mp3), Video Player (AVCHD), Video Player (AVC), Video Player (MPEG4)
  • Wireless LAN: Integrated (802.11b/g/n)
  • Tuners: ATSC, NTSC, Clear QAM
  • VESA wall mounting pattern: 300 x 300
  • Warranty: 1 year labor and parts
  • Energy Star compliant: Exceeds Energy Star version 4.0
Dimensions
  • TV with stand: 50.25 x 31.5 x 12.75 inches (WxHxD); 71 pounds
  • TV without stand: 50.25 x 30.4 x 1.4 inches (WxHxD); 59.3 pounds
  • What size TV should you get?
Connections
  • HDMI: 4 (2 side, 2 rear; HDMI PC input capability)
  • Component: 1 (side)
  • Composite A/V: 2 (1 side, 1 rear shared with component)
  • Ethernet: 1
  • RF: 1 (rear)
  • USB 2.0: 1 (side)
  • PC input (15-pin, D-Sub): 1 (side)
  • Analog audio inputs: 3 (2 side, 1 rear)
  • Digital audio output: 1 optical

What's in the Box

BRAVIA NX810 Series HDTV, remote control (with batteries), AC power cord, table top stand, operating instructions

Learn More

Bravia Internet Video

Have your favorite internet content delivered to your TV screen with BRAVIA Internet Video. Stream movies, videos, music and more with BRAVIA Internet Video from a wide variety of sources and services, including:

Amazon Video on Demand Amazon Video on Demand provides instant access to over 50,000 hit movies and TV shows directly on your Sony BRAVIA HDTV. Watch new release movies as soon as they're on DVD and TV shows the day after they air, with thousands of titles available in HD--all commercial free.
Netflix Netflix: Instantly watch thousands of TV episodes and movies streamed from Netflix right to your Sony BRAVIA HDTV--watch as much as you want, any time you want. (Netflix unlimited membership required for Netflix feature functionality.)
Crackle Crackle: The next-generation video entertainment network with hundreds of movies, TV shows, and original series from the vast Sony Pictures library.
Pandora Pandora Internet Radio: Free, personalized internet radio playing only music you love. Pandora brings an effortless personal soundtrack into your living room. Enter your favorite artists and enjoy stations created just for you. Rate songs as they play, because Pandora caters to your tastes and adapts stations to your feedback on the spot.
Which Size HDTV is Right for My Room?
HDTV Size chart
With standard-definition TVs, the rule used to be that viewers would feel comfortable watching a set from a distance of 3 to 6 times the screen size in inches. With HDTV, the resolution is so much better that you can sit closer to a larger TV without noticing the pixels. So with HDTVs, the rule tends to be you can sit anywhere from 1.5 to 3 times the screen size (in inches) for the best experience.

If you know the size of the room you have already, where you want to sit, and where your new HDTV should go once you get it, you can figure out the size HDTV you should get.

  • Minimum size = Viewing distance/3
  • Maximum size=Viewing distance/1.5

Sony HDTV Comparison

Series: BX300 EX308 EX400 EX40B EX500 EX600 EX710 HX800 NX700 NX810
Models: 32" 22" 32", 40" 32", 40" 32", 40",
46", 55",
60"
32", 40",
46"
32", 40",
46", 55"
40", 46",
55"
40", 46" 46", 55",
60"
Panel type LCD (CCFL) LCD (CCFL) LCD (CCFL) LCD (CCFL) LCD (CCFL) Edge LED Edge LED Dynamic
Edge LED
Edge LED Dynamic
Edge LED
HD 720p -- -- -- -- -- -- -- --
Full HD 1080p -- --
3D ready -- -- -- -- -- -- -- Yes -- Yes
Video processing Engine 2 Engine 3 Engine 2 Engine 3 Engine 2 Engine 2 Engine 3 Engine 3 Engine 3 Engine 3
Motionflow -- -- -- -- 120Hz -- 120Hz 240Hz 120Hz 240Hz
Ambient Sensor -- -- --
Lightsensor -- -- -- -- -- -- -- --
Internet Video -- Ready -- Ready -- -- Ready
Internet Widgets -- -- -- -- -- -- -- --
DLNA -- -- -- --
Wireless LAN -- Ready
(w/ dongle)
-- Ready -- -- Ready Ready Integrated Integrated
Ethernet -- -- -- --
Blu-ray Disc Player -- -- -- -- -- -- -- -- --
HDMI 2 4 4 3 4 4 4 4 4 4
Component (Y/Pb/Pr) 2 2 2 2 2 2 2 2 1 1
Composite A/V 1 2 2 2 2 2 2 2 2 2
Digital audio output Optical Optical Optical Optical Optical Optical Optical Optical Optical Optical
PC (DSub) 1 1 1 1 1 1 1 1 1 1
HDMI PC input
USB 2.0 port 1 (svc only) 1 1 1 1 1 1 1 1 1
MP3 playback --
JPEG playback --
MPEG 1/2 video playback -- -- -- -- -- -- --
MPEG 4/AVCHD video playback -- -- -- --
TV Guide onscreen -- -- -- --

 

Features:
  • 55-inch Dynamic Edge LED-backlit HDTV with Full HD 1080p resolution; ready for you to enjoy 3D movies, sports and videogames with optional accessories

  • Motionflow 240Hz technology for smoothest motion in fast action sports and games; BRAVIA Engine 3 fully digital video processor

  • Integrated Wireless-N Wi-Fi; access to BRAVIA Internet video and widgets; USB port for photos, music and video playback,Dynamic Contrast Ratio : Infinite

  • Inputs: 4 HDMI, 1 component, 2 composite, 1 PC, 1 USB, 1 Ethernet, 1 optical digital audio output

  • Includes removable stand; measures 50.25 x 31.5 x 12.75 inches with stand

  • 55-inch Dynamic Edge LED-backlit HDTV with Full HD 1080p resolution

  • Integrated Wireless-N Wi-Fi; access to BRAVIA Internet video and widgets; USB port for photos, music and video playback

Product Details:
Product Length: 50.25 inches
Product Width: 12.75 inches
Product Height: 31.5 inches
Product Weight: 71.0 pounds
Package Length: 53.5 inches
Package Width: 33.5 inches
Package Height: 8.0 inches
Package Weight: 81.2 pounds
Average Customer Rating: based on 69 reviews
 
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Customer Reviews:
Average Customer Review:4.5 ( 69 customer reviews )
Write an online review and share your thoughts with other customers.

Most Helpful Customer Reviews

101 of 105 found the following review helpful:

5New Sony 3D KDL-55NX810, Excellence  Oct 14, 2010
By D. Mcdermott
Just received this new Sony and it is everything Sony claims it to be. Absolutely the best picture I have seen in a LCD TV and better than my 3 yr old 46XBR4 that had the fluorescent backlighting. This NX has a dynamic(local dimming) edge lit LED, and the contrast and blacks are excellent. The 3D is stunning with little ghosting, even with 3D set for max effect. I coupled this NX810 with Sony's new Blu-RAy S770, and the picture is stunning, as good or better than any theater, and better than my previous LCD TV combo. I have noticed that the NX810 could be brighter. I find myself using the 'vivid" picture setting during the day as the TV display was darker than desired when using standard or custom and lacked bright colors. As such, I can not use the cinema scene setting or theater mode during daylight and some DVDs with lots of 'dark scenes' do not show well with simulated 3D during daylight periods

My one complaint is that the sound is not what you would expect from a $3K new Sony. The sound is a cheap sound(tinny),and did not meet by expectations since it has 3 speakers built-in. I ended up adding on the $359 NX810 optional stand (Bushin)(SU-B550S) that includes a better 2.1 sound system to compensate. This one option proved to be worth every penny as the audio is now full and deep.

I am still playing with the video settings, but I have noticed that imperfections of the incoming signal are much easier to discern than my previous LCD. In fact on the same broadcast, a bad shimmer in the background, will go away and a brilliant fine detail picture comes on when they shift cameras like in a news broadcast

This NX has wired Ethernet and wireless connectivity, and the streamed HD video from Amazon is excellent. In order for you to stream Dolby 5.1 audio, you must select 'audio system' on speakers to output 5.1 to your surround sound amp or you will only get PCM. The NX has LED edge lighting but with local dimming and it results is great contrast. Not sure if the HX909 full LED array backlighting would result in a much better picture.

I also am very happy with the 3D effects. Playing a movie made for 3D, gives you great 3D depth effect, almost as good as the theater. Using simulated 3D on my Avatar Blu-Ray disk resulted in good 3D but the depth was not as good as the movie theater. Trying simulated 3D on sports also added depth to many scenes, especially the football if the camera angle was right.

You can buy this TV with a free bundle (various vendors offer the free bundle) that includes everything you need for 3D (transmitter + 2 glasses), plus the bundle gives you a 3D Alice + HDMI cable. So, with the bundle you get everything the LX900 has AND with better picture since the LX is only edge LED with no local dimming.

Overall very happy with this purchase. My only complaint is the "tinny" sound-probably because the speakers are on the backside of the TV and directed either backwards or down as compared to my old XBR4 which had great audio quality and had speakers on either side

39 of 40 found the following review helpful:

5Gorgeous Television  Dec 13, 2010
By Rebecca Morn "Technowitch"
We bought this Sony Bravia NX810 to replace an older Hitachi 1080i HD-DVI projection TV, one which never failed to dominate and totally overpower any room in which we put it, because the cabinet was so huge. Even moving it from one house to another required partial disassembly, and both pieces were mega-heavy. Three factors went into our decision to shop for a new set: We didn't want to move the old one again, save to load it onto a donation truck. Second, although still functional, we were noticing some loss of contrast and fuzziness that no amount of convergence adjustment or cleaning could fix.

Finally, Amazon's holiday 'Cyber-Week' discount pricing and combination bundle deals (3D accessory kit w/Alice 3D AND a 160GB 3D-capable PS3, both free) were way too good to pass up.

So in my usual meticulous way I checked out all the offers of comparably-sized sets on Amazon, as well as reviews online, and I even made a trip to our local Costco to check out their display sets, so I could see for myself the difference between regular LCD, edge-lit LED LCD, plasma, and DLP televisions. Of all of them, it seemed to me the Sony KDL-55NX810 blew the rest away, with only a few of the plasma models coming even close. Between the Samsung and the Sony 3D set-ups there in the store, I felt the latter had the superior 3D effects and shutter glasses, plus overall the Sony looked to be the better quality.

Unlike some folks who bought through Amazon, we had no problem with the Pilot freight shipping. They arrived right within the scheduled time, unboxed the TV, attached it to its base and put it on the cabinet we already had set and ready for it. I had done some prep work, and have a highly customized home theater set-up, so for testing I just took our older Sony blu-ray player and hooked it directly into the TV with an HDMI cable. Having read here about some of the problems of dead sets on arrival or display issues, I'd decided it was only prudent to ensure proper functioning BEFORE the installers left. There were no problems or issues in the TV itself; later I'd find some oddities with the HDMI connections which I now suspect were either cable and/or hand-shaking issues.

Pros:
- Beautiful, sharp, bright picture, with a high degree of customization possible for personal preference, room conditions, and even decent automatic adjustments based on what the TV thinks you're watching
- 3D was even better than what I sampled in the store, although it does take a little getting used to. Very nice with video games, and good with movies. (We don't have DirecTV, so I can't comment on their 3D programming.)
- Surprisingly wide viewing angles without any distortion or drop-off.
- Integration with other Sony equipment is seamless, so much so that I sometimes have to check to remember whether I'm controlling the TV, or the PS3, or our older no-feature Sony blu-ray player. The TV can even turn on/off and control the volume of our home theater receiver through the HDMI line.
- No problem getting the TV to connect to our home wireless-N network, and the signal is strong enough to stream Netflix without interruption or quality down-stepping. Nice feature about the NX810 is it has wireless and wired Ethernet built right in.
- The provided Sony remote control is pretty nice and well laid out, but has no learning capabilities. (I suspect my spouse is getting me a new universal remote for Christmas...).

Cons:
- Some HDMI set-up issues for us. Our Denon receiver is supposed to be able to route full HDMI signals to the TV, and to support the latest HDMI standards (including 3D), but it doesn't -- TV says there's no signal. So I connected all our equipment directly to the TV instead, and that helped, and I can get the receiver to work, but reliably only after I added an optical cable to serve as audio return -- which isn't supposed to be necessary either. I've ordered a better/newer HDMI cable to see if this helps. Meanwhile though, the TV does manage to control volume and power on/off for the receiver through the HDMI connection. So I'm still puzzling this one out; if folks have any suggestions, I'd love to hear them.
- Didn't like the motion-flow default settings. As other reviewers mentioned, while it might appeal to some, it tended to make TV shows and movies look weird and soap opera-ish. No other way to describe it, just that it didn't seem natural.
- As other reviewers have noted, the built-in speakers are rather weak, tinny, with little bass. You can get better sound out of even a hundred dollar 2.1 computer speaker set. Really Sony? Why not include an inexpensive passive sub-woofer with the TV, and beef-up the built-in audio power and speakers just a little? It's worth noting however that none of the thin-screen TVs I checked out had what I'd consider home-theater quality sound.
- Internet video streaming does require a high-speed broadband connection.
- There just aren't that many 3D movies out there yet, and a few of the high-demand ones are locked into ridiculously long exclusivity deals. (I'm looking at you Panasonic: Your reportedly year-long "Avatar" lock-in actually made me -less- likely to buy your product, not more, because I found the exclusion deal personally offensive, even though I really want to see that film in 3D again.)
- The 3D glasses are somewhat on the heavy side, but this is the case with any shutter glasses. When watching 3D movies, you might want to take breaks, at least until you get used to wearing them for extended periods.

Recommendations:
- Do have the location ready for when the installers arrive, that way you can have them set up the TV and you can really check to make sure the TV is working right. Don't let them leave until you're certain you're satisfied with the TV. Fact is though, no matter where you buy it, there can be problems during shipping and/or delivery.
- Try to buy big-ticket items like this from stores and vendors with a no-hassle returns policy. Amazon's is great, with 30 days to decide whether you like the TV or not, or to uncover product defects.
- If you don't have an existing home theater audio set-up, I do recommend getting one of those powered TV speaker cabinet-stands they sell, or else a nice 2.1 Harmon-Kardin (or comparable) computer speaker set and hook those up to the TV, either through the audio out in the back or use the headphone jack.
- If you have kids or rambunctious pets, absolutely do ensure the TV is either attached to the wall using a VESA-standard mount, or that the table-top mount is fastened/screwed to the supporting cabinet. It's an important safety measure.
- Check your HDMI cables. Although older cables will usually work, there can be performance and feature issues with old or low speed ones. It's essential to use a high speed cable between your 3D blu-ray player and the TV. (Hint: Use the cable that comes with the 3D accessory kit for the 3D blu-ray to TV connection. It's guaranteed to work.)
- Make sure to go through all the papers and fliers that come with the TV -- we discovered among them a number of unadvertised special promotion items, including several free PS3 3D games (free for download, enter a scratch-off code) and two bonus 3D blu-ray discs (Bolt (yay!) and Michael Jackson (meh)) just for registering our set online with Sony, plus subscription offers for Netflix, Hulu Plus, and more.

Would we recommend this TV to a friend? Yes, definitely.

On edit, August 18 2011: Well, we've had the set for eight months now, and continue to be very happy with it. Nearly all of the audio problems I reported before were apparently HDMI cable-related, but here's the thing: I was always using the correctly rated cables. It's just that some work between one device and another, but move them to a different device and they don't. Or just never properly at all. Anyway, if you get audio cut-out problems or failure for devices to be recognized, my recommendation now is always "get another HDMI cable."

47 of 50 found the following review helpful:

4Disappointing Initial Experience  Dec 09, 2010
By G. de Simone
I'm writing a review for the second unit that I've received from Amazon, since the first one was damaged on arrival. Before getting into the details of the TV itself, the first nasty experience I can report is with Pilot, the company that Amazon contracted for the delivery. They seem to handle products in a rough manner, and Sony certainly didn't package the TV to handle that kind of abuse. The glass surface that covers the display is pretty but very thin, and as such it shattered easily when the box was mishandled. I would recommend against buying this set unless you can get a different shipping company to deliver it to your home.

Moving on to the actual unit, here's the Pros:

- Stunning design. It is easily the prettiest TV in its price range. It doesn't have ugly, useless, transparent borders or colored bezels that glow or simply waste space. It is also reasonably thin, but nowhere near the paper-thin stuff you see from Samsung.
- Great menu navigation. This TV uses the standard cross-bar navigation I have first seen on the PS3, but somehow it works a lot better than on the console, perhaps because there are fewer items to scroll through, and they are easier to understand.
- Great image quality (minus one nasty problem I'll discuss later). It doesn't look any better (or worse) than a comparable set by Samsung or LG, but Sony's implementation of motion-blur reduction ("motionflow") appears to be much better than what I've seen on Samsung TVs. On other sets, people normally turn this feature off, and it gained the dubious nickname of "soap-opera effect". On this TV, the feature seems to work as advertised, and it doesn't get too much in the way (and, it can always be turned off).

...and here's the more disappointing aspects of this set:

- When the TV is on, it shows two dark spots (more like black clouds 1 inch in diameter). The black spots show only over bright images, and you would not notice them over a dark background. This is a defect that seems to be common for this particular model. It's very disappointing because it appears to be caused by a design problem in the TV itself, and shows poor product design. There are two round "objects" inside the TV (pegs/screws/whatever) that are dangerously close to the panel. The constant vibration that happens when TV is shipped cross-country causes these objects to poke the screen from the back, damaging it. The black spots caused by them have an irregular shape, but are always at the same locations: roughly mid-left and mid-right. In my own unit, you can gently tap the TV from the back to see these two round shapes pressing against the display (no other area of the TV shows any feedback when tapped so delicately). Needless to say, Sony will have to send a repairman to fix it, but one worrisome aspect of this design flaw is that it may be a problem that can be triggered rather easily. If you end up buying this TV as I did, I would recommend to keep the original box and not to stuff it inside your average moving truck on your next move. I would also recommend *against* laying the TV down flat during transportation. Unless one knows exactly how the TV looks like on the inside (and I'm not about to break mine just to find out) it would be hard to guess how easily those two round pegs can shake up and down and damage your display.
- There is practically no bass coming out of its speakers. If you're listening to speech, the quality is great but you'll miss out on movie soundtracks, explosions, etc. Given that the TV is not as thin as many comparable sets by Samsung and LG, I was really hoping Sony was using the extra space to cram a bit more power in the built-in speakers. If you plan to hang your TV on the wall (after all, it looks stunning) you will probably be disappointed unless you hook it up to more powerful speakers, and none of those look quite as good as the TV itself.

[UPDATE BELOW]

I'm finally able to update my review, since the repair guy working on behalf of Sony finally fixed the TV. In the process, I got a chance to look at innards of the TV in great detail, which had some surprises. Here's some useful information:
- The speakers included with the TV are indeed extremely small, but I was told by the repairman that they are fairly standard for a TV this size. The obvious design tradeoff of making TVs thinner is that there just isn't any room left for audio components.
- The built-in WiFi connectivity is given by a tiny device that looks very similar to those installed in desktop PCs. The antennas are placed at the bottom of the bezel, one in the middle of the TV and one towards the bottom-right edge.
- In what seems like a very silly move, the replacement panel sent by Sony is really not just the panel itself. It is 90% of the TV. The replacement includes the whole front glass (which is not detachable from the panel itself) as well as a logic board. The "repair" involves ripping out components from your old TV and the plastic cover in the back, and slapping them onto the new panel.
- The repair was "interesting" because the new panel came with its own T-Con board, but this board refused to communicate with the logic boards ripped out of my first set. The repair guy had to swap these T-Con boards too, and I'm not sure if there is a quality difference in the output of the TV using one board design with a display that is different than the one originally installed at the factory.
- The replacement panel was manufactured by the same company, but it did not have the same product code. No big-name brand was recognizable on the back, but this discrepancy might explain why the included "T-Con" board wasn't happy and required swapping.
- It seems pretty silly that Sony chooses to incur labor and bureaucracy costs rather than simply replacing the TV. Keep in mind that the repairmen aren't Sony employees: they come from a local company that fulfills these support requests on behalf of Sony. The company that was sent to me was called Stereo Component Services (from Boston) and did an excellent job.
- Finally, the image generated by the replacement panel looks comparable to the first one, sans the nasty black spots. If you end up buying this set I sincerely hope yours will just come in perfect working condition. My TV, after all the work performed on it, is really not the same on the inside as one that is factory assembled, and who's to say after that "T-Con" board swap that things are working exactly as they should.

Having played with the TV in working condition for the first time, I have now upgraded my rating from 3 to 4 stars. The reason is that with a display quality comparable to other brands (LGs and Samsung, specifically), the Sony menu system in my opinion beats them hands down. I compared it closely with a new set from LG (which is a great set by all other means) and I came away appreciating the less-cluttered, down-to-the-point approach of the Sony. The LG had giant tacky icons and a slower input selection method, and it was organized in a less logical manner.

50 of 59 found the following review helpful:

2Picture is sensitive to viewing angle, very disappointed  Dec 23, 2010
By Cory
Watch Video Here: http://www.amazon.com/review/R14O8R60V9ERSX I have a 46" Samsung LN46A650 which I have owned for two years and been very pleased with, but I was looking to get another TV so I could move that one to another room. I wanted to get one that was bigger and was actually looking to get another Samsung, but then I found the Sony with a $1000 online coupon. When I saw that it was Sony's top 55" model and all of the spectacular reviews on Amazon, I thought I had found a major steal. However, when I set it up and turned it on, I was highly disappointed when I noticed how badly the colors change when I change my viewing angle. Depending on which side I am sitting, the colors on the opposite side become washed out. I watch a lot of basketball, and the colors on the court are uneven with the colors on the far side being significantly lighter. At one point, I paused it on the starting lineups using my TiVo, and it showed colors below the players that was supposed to be uniform. However, the colors were clearly showing up in different shades. If I moved from one side of the TV to the other, the effect was reversed. I am not sitting at a steep angle either, just on opposite ends of my sofa. If I view from the center, both sides are more washed out than the center, although not quite as badly. I am not certain if this problem is just inherent of a TV this size or if mine is defective somehow. I don't see how the effect could be this pronounced, but nobody else has a problem with it or at least mentioned it. For a TV this expensive, I definitely would not expect it to have this problem, especially considering my cheaper two year old TV does not.

16 of 17 found the following review helpful:

5Excellent  Nov 24, 2010
By Chad
Received this set yesterday. Exceeds all expectations upgrading from a still very nice 2 year old touch of color 52 inch Samsung.

Image is wonderful, deep blacks and smooth refresh rates. Haven't had the chance to play with the 2d-3d conversion or any proper 3d at all.

User interface is brilliant compared to the Samsung set i've been using. Very responsive and quick menus.

Pictures do not do this tv justice. You really have to see it in your living room to appreciate how beautiful the design aethetics are. Full glass front, no plastic bezel. Solid feeling in every aspect. Easy to put together.

Not currently mounted but it looks to be easy enough if needed.

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